ATG 36: Stop Performing and Start Serving: How to Build a Brand That Matters with Rory Vaden

74% of Americans agree that they're more likely to trust someone who has an established personal brand, so what does your personal brand say about you? Do you have a personal brand? Have you ever thought about building one? New York Times best-selling author, professional speaker Hall of Famer, eight-figure company entrepreneur, and my long-time friend, Rory Vaden, knows that personal brands are the future no matter what industry you're in. He joins me in this episode to tell you how to dev...

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Jon Acuff is the New York Times bestselling author of ten books, including his most recent, All it Takes is a Goal.Published in dozens of languages, his work is both critically acclaimed and adored by readers. When he's not writing, Acuff can be found on a stage, as one of INC's Top 100 Leadership Speakers. He's spoken to hundreds of thousands of people at conferences, colleges and companies around the world including FedEx, Range Rover, Microsoft, Chick-fil-A, and Comedy Central. Known for his insights wrapped in humor, Acuff shared the stage with an American Icon when he opened up for Dolly Parton at the Ryman Auditorium.Jon lives outside of Nashville, TN with his wife Jenny and two daughters.