547. The Betches Empire: Realness on Biz + Life from Online OGs

Jordana Abraham is one-third of the founding team behind OG online humor and content brand, Betches. K + L visit their New York headquarters for this one, as Jordana walks through how a parody blog they started in college has grown into a full-blown media empire. We talk about team dynamics and the delicate dance of dividing up business responsibilities amongst friends, and unpack the team’s shift into podcasting as a means to have deeper conversations about the world around them. Jordana is a breath of fresh air, a reminder that, considering the many stressors around us at any given time – we shouldn’t take ourselves too seriously. We are here to laugh and to love abundantly. And sometimes that means memes. We also talk about: Balancing the Betches empire Team dynamics working in a trio The beginning of Betches What makes a good podcast? The meaning of a meme Launching a product  Taking constructive feedback The worst happy birthday text Resources: Instagram: @jordanaabraham Oversharing Podcast: betches.com/podcast-channel/oversharing Betches: @betches Faux Pas: @drinkfauxpas Join our community: almost30.com/membership facebook.com/Almost30podcast/groups Podcast disclaimer can be found by visiting: almost30.com/disclaimer.  Find more to love at almost30.com! Almost 30 is edited by Crate Media. This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy Chartable - https://chartable.com/privacy Podsights - https://podsights.com/privacy Learn more about your ad choices. Visit podcastchoices.com/adchoices

Om Podcasten

Welcome to Almost 30 - a supportive space to fuel your conscious evolution. Join us, LA-based best friends Krista Williams and Lindsey Simcik, for heart-centered, hilarious conversations and real, raw, impactful interviews with brilliant guests. We dive deep into topics like modern spirituality to health and wellness, aliens to entrepreneurship, social justice, and self development. With every episode, our mission is to empower you, expand what you think is possible and, make you laugh - a lot. We are honest, open, and above all, human. We are committed to learning right alongside you in real time so we can all find growth in every moment together. With millions of listeners around the world, Almost 30 has grown from a pioneering leader in the podcast space to a highly engaged global community. #Almost30Nation is full of purposeful dreamers who are curious, passionate, and constantly seeking growth in every aspect of our lives. Join us for new episodes every Tuesday + Thursday! This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy Podsights - https://podsights.com/privacy