Gemma John on Anthropology in Business with Matt Artz

In this episode of the Anthropology in Business podcast, Gemma John, founder and director of Human City, speaks with Matt Artz about her career as a business anthropologist. The conversation covers Gemma's journey from studying anthropology with a focus on the built environment to founding her consultancy, which specializes in socially responsible and commercially viable property development and asset management solutions. It also touches on the WWNA's

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The Anthropology in Business podcast is for anthropologists and business leaders interested in learning more about the many ways anthropology is applied in business and why business anthropology is one of the most effective lenses for making sense of organizations and consumers. It is hosted by Matt Artz, a business anthropologist specializing in design anthropology and working at the intersection of product management, user experience, and business strategy. To learn more about the Anthropology in Business podcast, please visit https://mattartz.me.