Liz Lewis on Anthropology in Business with Matt Artz

In this episode of the Anthropology in Business podcast, Liz Lewis speaks with Matt Artz about her career as a business anthropologist. The conversation delves into Liz's unconventional journey into content marketing, exploring its role in enhancing brand recognition. Using examples from her career, Liz illustrates how her anthropological research skills have been instrumental in creating compelling content that resonates with a broad audience. The conversation ext

Om Podcasten

The Anthropology in Business podcast is for anthropologists and business leaders interested in learning more about the many ways anthropology is applied in business and why business anthropology is one of the most effective lenses for making sense of organizations and consumers. It is hosted by Matt Artz, a business anthropologist specializing in design anthropology and working at the intersection of product management, user experience, and business strategy. To learn more about the Anthropology in Business podcast, please visit https://mattartz.me.