Margret Jaeger on Anthropology in Business with Matt Artz

In this episode of the Anthropology in Business podcast, Margret Jaeger speaks with Matt Artz about her career as a business anthropologist. Margret discusses her journey into anthropology and her current role in the research department at the Social Fund Vienna Education Center. She explains the challenges of introducing qualitative research methods in a predominantly quantitative-focused organization. Margaret also shares her experience in building a re

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The Anthropology in Business podcast is for anthropologists and business leaders interested in learning more about the many ways anthropology is applied in business and why business anthropology is one of the most effective lenses for making sense of organizations and consumers. It is hosted by Matt Artz, a business anthropologist specializing in design anthropology and working at the intersection of product management, user experience, and business strategy. To learn more about the Anthropology in Business podcast, please visit https://mattartz.me.