Apple Watch - what Tim Cook’s first product launch tells us about the future of Vision Pro

These days, Cupertino describes Apple Watch as “the ultimate device for a healthy life.” But it didn’t start out that way. When Tim Cook originally launched the product in 2014, he positioned it as an “intimate way to connect and communicate.” Over its ten year history, Apple Watch has pivoted more radically than any previous Apple product. The user interface has transformed to such an extent that even the Digital Crown and side button no longer perform their original functions. The story of ...

Om Podcasten

A podcast about the history of Apple. In each episode, hosts Graham Bower and Charlie Sorrel explore the story behind a different Apple product, and consider what it tells us about the company’s game plan and where it might be heading next.