Getting Innovative in Mobile Games Marketing - Farhan Haq (SYBO Games)

Today’s guest shares insights on casual and hyper-casual games, staying competitive amid the Candy Crushes of the world, and tactics for acquiring users with Snapchat.

Om Podcasten

Apptivate is a show that explains app marketing, one expert at a time. It's produced by retargeting specialist Remerge, focusing on the challenges and advancements in the ever-evolving world of mobile marketing. Every week, we interview marketing game-changers and app experts to share industry insights and real-life lessons, covering optimization, incrementality, creative strategy, data science, and more. Subscribe now to stay on the cutting edge of app marketing strategy.