The Fight for Women’s Voice in the Gaming Industry – Jen Donahoe (Riot Games)

This is the first episode of the Apptivate mini series celebrating women in mobile marketing for International Women’s Day. Maria Lannon, Remerge’s Director of Account Management for the Americas, interviews notable marketers on their experiences and approaches in marketing, as well as advice on navigating the industry as a woman.

Om Podcasten

Apptivate is a show that explains app marketing, one expert at a time. It's produced by retargeting specialist Remerge, focusing on the challenges and advancements in the ever-evolving world of mobile marketing. Every week, we interview marketing game-changers and app experts to share industry insights and real-life lessons, covering optimization, incrementality, creative strategy, data science, and more. Subscribe now to stay on the cutting edge of app marketing strategy.