Women in Mobile: Your Ideas In Your Voice - Fabiana Ayala (Truebill)

In celebration of Women’s History Month, Apptivate’s Women In Mobile series will take over the podcast in March. Maria Lannon, VP Account Management at Remerge, will be our host for the month. Our guest for this episode is Fabiana Ayala, Growth Marketing Manager at Truebill. Fabiana shares her experiences speaking up in the workplace with English as a second language. She also discusses her work "must-haves" when traveling the country with her fiancé and why she schedules her personal life on her professional calendar. Truebill is a personal finance app and Fabiana oversees its paid social channels. Before that, Fabiana worked at the advertising agency Bamboo, where she cut her teeth in marketing mobile apps.

Om Podcasten

Apptivate is a show that explains app marketing, one expert at a time. It's produced by retargeting specialist Remerge, focusing on the challenges and advancements in the ever-evolving world of mobile marketing. Every week, we interview marketing game-changers and app experts to share industry insights and real-life lessons, covering optimization, incrementality, creative strategy, data science, and more. Subscribe now to stay on the cutting edge of app marketing strategy.