097: Viktoria Lindner über 50% response rates bei outbound Kampagnen und ihren KPI-basierten Sales-Ansatz

Viktoria hat ein Faible für Tech-Produkte in komplexen Märkten und für Software Sales. Wenn ihr euch fragt, wie man aus einem Studium der klinischen Psychologie und einem Model-Job für Nahrungsergänzung in der Startup-Welt landet, dann hört diesen Podcast.

Om Podcasten

We talk about building software companies in Europe. In the ARRtist on AIR podcast, successful B2B SaaS founders, top investors, leading industry partners and experts provide their hard learnings, valuable tips and insights beyond the obvious. In the interviews, we talk to them about how software founders can increase ARR, how to scale an organisation, and which go-to-market strategies lead to success in the DACH market. How to improve the most important KPIs in SaaS and for B2B software? What added value do venture capital and private equity investors offer? Or is it worth bootstrapping a SaaS startup? In short: This podcast will help you scale B2B SaaS companies - informative, entertaining and straightforward.