Episode 35 - Joel Edwards

Joel Edwards is a filmmaker that has spent all of his adult life in the industry. Originally from Pasadena, CA Joel and his 4 brothers had moved 7 times, lived and traveled across the US as children. By the time he was in his early twenties he had started a film production business with his brother Jesse. This has grown and turned into a company that is now known as Evolve. For the past 7 years they've owned & operated the boutique content studio which is a strategic creative partner for many networks, production companies & agencies. Their work is hand crafted, as the duo prefer to play all projects very close to the chest and are deeply immersed in every facet of creative, production & post, design, VFX, sound & score. Joel and Jesse work as a traditional directing team in larger scale sets, but also work individually as directors; or director/DP's in smaller crew roles when called upon in docu-style cinematography. They have crafted content for Disney, National Geographic, ESPN, FOX, NBC Universal, Discovery, History, ABC, SyFy, Animal Planet, Samsung, Gatorade, Nike and many other networks & brands. Recognized with numerous industry awards. Just in the past 5 years alone, they have been nominated for 34 National Emmy Awards, winning 5 of them in Best Promo Campaign, Outstanding Cinematography, Best Sports Show & Journalism categories.

Om Podcasten

The Art vs. Commerce podcast is a conversation with creative industry professionals who have made a career out of their art. Our discussions range from their personal history, breaking down famous scenes they helped create and learning how they manage to maintain their personal aesthetic in an arena that demands compromise. As a cinematographer for commercials, documentary and narrative, podcast host Jared Levy enjoys these conversations and learning from these talented industry professionals.