AI for Customer Experience-Focused Marketing - with David Greenberg of Conversica

Today’s guest is Conversica Chief Marketing Officer David Greenberg. Together with Emerj Senior Editor Matthew DeMello, David explores the biggest challenges for sales and marketing teams trying to turn leads into opportunities. Later, they examine where data is making a difference in solving those challenges in helping enterprises grow their outbound in a manageable way that insulates themselves from the friction of high SDR turnover. If you’ve enjoyed or benefited from some of the insights of this episode, consider leaving us a five-star review on Apple Podcasts, and let us know what you learned, found helpful, or liked most about this show!

Om Podcasten

The AI in Business Podcast is for non-technical business leaders who need to find AI opportunities, align AI capabilities with strategy, and deliver ROI. Each week, Emerj AI Research CEO Daniel Faggella and team interview top AI executives from Fortune 2000 firms and unicorn startups - uncovering trends, use-cases, and best practices for practical AI adoption. Visit our advertising page to learn more about reaching our executive audience of Fortune 2000 AI adopters: https://emerj.com/advertise