Direct Marketing Meat with Dave and Jenny Scott, Part 3: Relationships
In this episode – part 3 of our "Direct Marketing Meat" series – Dave Scott and his wife, Jenny, join Linda Coffey to talk about aspects of working with customers, planning pricing, assessing profitability, and deciding on the scale of the enterprise. Dave and Linda are livestock specialists with NCAT's ATTRA sustainable agriculture program. Dave works out of NCAT's headquarters in Butte, Montana, and Linda is on the staff of NCAT's Southeast Regional Office in Fayetteville, Arkansas. Dave an...