#73 Phillip Rivers Talks Marketing Strategies and Talent Acquisition
In this episode of the Attribution Marketing Podcast powered by LeadsRX, host welcomes marketing and sales expert Philip Rivers. Philip shares his journey from launching a clothing brand to founding a jewelry business, and eventually, an email marketing agency. He delves into the significance of email marketing, emphasizing its continued effectiveness despite changes in digital landscapes. He breaks down key email marketing strategies, including lead capture, automations, and campaign hygiene. Philip also discusses the challenges of attribution in marketing due to privacy changes from tech giants. Furthermore, he explains his latest venture in recruiting overseas talent for businesses, highlighting the advantages of outsourcing for small and medium enterprises. To connect with Philip and explore talent outsourcing, visit TalentHQ.co or find him on Twitter (now X) at @thePhilRivers.