Episode 34 with Jason Voiovich on the Dangers of Quant Data and Empathy
Episode 34 highlights with Jason Voiovich: - Jason’s background in marketing and consumerism as well as what led him to become an author on the topics - The pitfalls of focusing too much on analytics and quantitative data to understand your customers - Why empathy is a key to the future of our work and society - Jason’s research about empathy - The connection between empathy and burnout… and what you can do about it - Doing less to get better results in UX, research and marketing - What does it mean to be scientific versus “scientism”?