EP 39 - Steve Simonson - The Power of the “Dear John Letter” in Making Your Voice Heard by Amazon

Entrepreneurs are constantly making a positive difference in the world and anyone can take part in it too. On today’s Awesomers insights episode, Steve talks about entrepreneurship, cooperatives, E-commerce and Amazon. Here are more key points on today’s episode: The three general propositions for a cooperative to work. How Empowery leverages the strength of its community. The Dear John letter project and why it is important. So join us on today’s episode and learn how you too can embark on your entrepreneurship journey. Welcome to the Awesomers.com podcast. If you love to learn and if you're motivated to expand your mind and heck if you desire to break through those traditional paradigms and find your own version of success, you are in the right place. Awesomers around the world are on a journey to improve their lives and the lives of those around them. We believe in paying it forward and we fundamentally try to live up to the great Zig Ziglar quote where he said, "You can have everything in your life you want if you help enough other people get what they want." It doesn't matter where you came from. It only matters where you're going. My name is Steve Simonson and I hope that you will join me on this Awesomer journey. SPONSOR ADVERTISEMENT If you're launching a new product manufactured in China, you will need professional high-resolution Amazon ready photographs. Because Symo Global has a team of professionals in China, you will oftentimes receive your listing photographs before your product even leaves the country. This streamlined process will save you the time money and energy needed to concentrate on marketing and other creative content strategies before your item is in stock and ready for sale. Visit SymoGlobal.com to learn more. Because a picture should be worth one thousand keywords. You're listening to the Awesomers podcast. 1:16 (Steve introduces today’s episode.) Steve: Today is going to be an Awesomers insights episode where we talk about something that's very important to me and you're going to get a very special opportunity to do something I think that is not a common thing. And I'm going to talk to you more about that here in a minute. Now this is Awesomers episode number 39. And it's surprising to me that we've already cranked out nearly 40 episodes. And this episode 39 is going to talk about something very special. But before we dive into that I wanted to share a couple things with you. First of all if you haven't been to Awesomers.com and you want to know about any show notes and details about this episode, you just go to Awesomers.com/39. Now if you just go into the regular Awesomers.com website by the way you can join our mailing list and you'll get drip fed some free stuff. We don't oppressively email your spammy trying to get you to buy a bunch of stuff is a matter of fact we don't directly sell anything. Often will refer resources to whether they're bookkeepers or a software program or things that we use and like but we're just not hard sales guys running out and beat you down to buy stuff. We share what worked for us and that's part of the the magic of working with the Awesomer community. And so this particular episode we're taking a little bit of a diversion from our normal interviews with either book reviews or the backtalk live episodes and even the interviews with entrepreneurs. Because we've got a very special opportunity. 2:51 (Steve talks about the Empowery Ecommerce Cooperative.) Steve: Now the Empowery Nonprofit Cooperative, so it's called the Empowery Ecommerce Cooperative if you haven't heard of it. I want to just give you a kind of a brief overview and then tell you something very unique that's happening right now. So the Empowery Ecommerce Cooperative is all about members joining together and the members actually own the coop. Each member has one vote, they have one share and they own the coop. So every member side to side owns one share and they all have one equal vote.

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If you are an Amazon seller, ecommerce entrepreneur, ebay seller or you want to learn how to sell online this Podcast is for YOU! What is an Awesomer? An Awesomer is someone who through a series of long-term actions and behaviors has demonstrated that they are not satisfied with normal. They are achievers to a penultimate degree in their own industry specialty or area of interest. There are no monetary criteria to be an Awesomer, in fact, many mega-wealthy people are not Awesomers. Some of them are Normies. Others are even Basics! Awesomers want to thrive; not just survive. Awesomers are trying to improve their lives and the lives of those around them. They are trying to make an impact, in whatever way they can, on the world. Many Amazon Sellers are awesomers. They took the Amazon FBA opportunity and they siezed the moment by taking action. If you are an Amazon Seller or interested in selling in eCommerce you should take a moment now and listen to all the Awesomer origin stories. Entrepreneurs solve problems in the world. They don’t create them. Awesomers are never done learning or improving. To become an Awesomer one must realize the journey to improve is perpetual. In other words, you don't arrive to the land of the Awesomer as a destination. Being an Awesomer means you are on the path of achievement for the sake of improving your life and those around you. Awesomers are 75% more likely to listen to educational or improvement podcasts.** What is a Normie? A Normie is someone who is stable and well established in life and ultimately is satisfied with the status quo. They don't want to rock the boat. They don't want to take risks. Normies are satisfied to survive. Normies are fine, just ask them. Awesomers have no problems with Normies. In fact, most Awesomers are surrounded by Normies who are their close friends and even family. More often than not Normies do not understand the plight of the Awesomer so they will warn the Awesomer to “be careful” or “don’t do it” or provide other guidance they mean to be helpful, but it is really just negativity that the Awesomer must overcome. We all know and love Normies and we are not criticizing Normies. We're only delineating some of the differences that exist between Awesomers and Normies. Normies are 84% more likely to listen to news about the Kardashians than Awesomers.** What is a Basic? A basic is someone who doesn't care about anyone which is often including themselves. They self-sabotage, they create problems, and they are not people that anyone should hang out with. They suck the life out of everyone around them by manufacturing drama, problems, or other nonsense. These people have chosen a path for themselves often by years and years of behaviors and actions which lead them to the life they have today; which is ok with us. We’re not judging. We just choose not to have our journey detoured by crossing the path of a Basic. (We also refer to this as the no A-HOLE rule.) 63% of basics have a cell phone only to play games, consume news or "vent" on social media.** **The preceding statistics for each archetype above is 100% made up. We like to make jokes. But we'll always tell the truth and set the record straight. The Awesomers.com podcast, hosted by Steve Simonson, will showcase some of the amazing origin stories of Awesomers from around the world. There are so many truly inspiring stories from people from all walks of life, but most often the Awesomers that will be focused on will be those who are also entrepreneurs. We'll be launching in the last half of 2018 as we build the systems and a team to support this important effort. We hope you will join us for this exhilarating journey! Many of these awesomers are Amazon sellers who have built an Amazon FBA ecommerce business and have started to see positive financial and lifestyle results.