Brendan Kamm, CEO at Thnks, and David Cherrie, CEO at Arcade

In our 14th episode, Gil talks about category creation with two founders in the personalized gift-giving and employee engagement categories.  Panelists for this episode include Brendan Kamm, CEO of Thnks and one of the creators of the personalized gift-giving category, and David Cherrie, CEO of Arcade and one of the innovators behind the employee engagement category. Tune in to learn how to implement customer feedback, validate your newly created category, and find your ideal customer profile. BONUS! Brendan explains why you shouldn’t measure success by how much money you raise or the valuation of your company.

Om Podcasten

In this new podcast, Gil Allouche, CEO of Metadata.io, interviews groups of founders and leaders who were instrumental in blazing the path to new software categories. We have conversations about the untold secrets and backroom deals, and learn straight from the entrepreneurs who have built their own categories successfully. This podcast is sponsored by Metadata.io, the first demand generation platform for B2B marketers who need to get closer to revenue.