Ep 69 | Addressing Margin Erosion and More Manufacturing Trends w/ Salesforce
“It used to be that pricing was the most dangerous thing to change, and that if it were done wrong, customers would head out the door and never come back. As a result of the pandemic and the barrage of supply chain woes, material availability, order management, S&OP and demand planning, all that has changed. Historical supply and demand trends don’t apply anymore.” In this episode, Salesforce Vice President, Industry Sales for Manufacturing, Auto and Energy Frank Borovksy brought us this insight and much more. Listen to Frank and Chief Marketing Officer Lindsay Duran discuss current manufacturing trends, why dynamic pricing is necessary to prevent margin erosion, and what to expect in 2023. Read about a building products manufacturer that used advanced pricing tools to overcome economic volatility: Strategic Pricing: Thriving in Tumultuous Times www.zilliant.com