How to Charge High-ticket Prices Even If Competitors Are CHEAP In Comparison

When it comes to premium pricing, the question of *how* to justify charging more while competitors offer cheaper products can be daunting. Trust me, I get it! But premium pricing isn’t just about the numbers - it’s about positioning and the beauty of that is that YOU get to decide where you want to position yourself in the market. In this episode, I’ll share with you how to confidently price your premium offers, overcome the fear of being "too expensive" and the key strategies to communicate the value behind your high-ticket services. We also touch on the benefits of premium pricing, from creating stronger connections and accountability with clients to delivering life-changing transformations. If you've ever wondered if your prices are hitting the mark, this episode will give you the confidence boost and clarity you need to charge what you're worth. -------------------- Want to create empathy-driven content that brings in aligned followers, nurtures your current audience, and lands you paying clients… on repeat? Let me introduce to you Content that Converts: Done-For-You 90-Day Content Plan. Let’s accelerate your content machine! Claim your title as Digital CEO with Your First 100k Roadmap - 6 steps to make your first $100k online as a brand new coach, consultant, or course creator. -------------------- I’d love for you to share your thoughts and biggest takeaways from this episode on Instagram and tag us @badassempires_ to keep the conversation going. And as always, I’d be endlessly grateful if you could take just a few minutes to rate and review this podcast - so much so, that if you email us a screenshot of your review to hello@badassempires.com, I will send you a juicy freebie that isn’t available anywhere else to say thank you!

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Start a business. Build an empire. Leave a goddamn legacy. Badass Empires is for aspiring entrepreneurs, side-hustlers, and corporate dropouts ready to turn their skills and passion into a purpose-driven, service-based online business that has them ruling on their own terms. I'm your host, Rosie McCarthy. At the end of 2019, I took the leap, left my high-flying corporate job, and built a multimillion-dollar course & coaching business, Badass Careers, from scratch. An empire that gives me an immense amount of freedom, and profit, and allows me to make a real difference in people’s lives. Now, I’m ready to share with you the roadmap, the CEO codes, the business strategy, content creation tips, mindset upgrades, and everything that you need to supercharge your success. Get ready to take notes on some of the juiciest lessons from my entrepreneurial journey, plus priceless insights from my inspiring guests. If you are curious about starting and scaling your own course or coaching offer then I’m here to celebrate the absolute sh*t out of you every step of the way as you turn your very own online empire into a legacy. One that allows you to work from anywhere, call the shots, fund your dream lifestyle, build generational wealth, and move with purpose - all at the same damn time. So, ready to rule? Grab your crown, Badass, your empire awaits.