The Daily: What Will TikTok Turn Into Next, Threads vs. X, and Snap Distancing Itself from Social Media | Mar 11, 2024
On today's podcast episode, we discuss why TikTok might not actually be a social media platform, how much young people use it to search for things, and whether TikTok Shop is ruining TikTok. "In Other News," we talk about the battle between Threads and X (formerly Twitter), as well as whether Snap distancing itself from social media will work and start a trend. Tune in to the discussion with our analyst Jasmine Enberg and director of Briefings Jeremy Goldman. Follow us on Instagram at: https://www.instagram.com/insiderintelligence/ For sponsorship opportunities contact us:advertising@emarketer.com. For more information visit: https://www.insiderintelligence.com/contact/advertise/ Have questions or just want to say hi? Drop us a line at podcast@emarketer.com For a transcript of this episode click here: https://www.insiderintelligence.com/content/podcast-daily-what-will-tiktok-turn-next-threads-vs-x-snap-distancing-itself-social-media © 2024 EMARKETER Behind every good decision is great data—and Nielsen has the best data. We give marketers and content studios a direct connection to their audiences so they can understand why they love what they love. Get prepared with Nielsen’s 2024 Upfronts Newfronts Guide.