The Power of Mindset in Entrepreneurship - Victoria Yampolsky

In this episode of Behind the Numbers, I'm pleased to welcome Victoria Yampolsky, who is the president and founder of the Startup Station.  Victoria shares insights on how a positive mindset can lead to better outcomes, even in challenging situations like receiving negative feedback from investors. She highlights the importance of mindset training, comparing it to physical exercise, and discusses proven strategies such as meditation, exercise, and setting aside time for self-awareness. Victoria illustrates the impact of mindset with real-life examples, including entrepreneurs who thrived by embracing feedback and those who struggled due to rigid thinking. She also emphasizes the significance of financial literacy for entrepreneurs, explaining common mistakes in revenue projections, cost understanding, and the importance of cash flow management. Throughout the conversation, Victoria and Dave explore the critical financial metrics that entrepreneurs need to track, such as EBITDA, cash flow from operations, and unit economics. They stress the importance of creating flexible and robust financial models that reflect the business strategy and market realities. As the episode progresses, Victoria delves into the essential characteristics of effective leadership in entrepreneurship, including mental flexibility, intrinsic motivation, emotional regulation, and integrity. She provides valuable advice on how to develop these traits and their impact on business success. About Victoria Yampolsky Victoria Yampolsky, CFA, is a serial entrepreneur and an experienced business and finance executive with extensive startup experience. She is the President and Founder of The Startup Station, a CFO advisory and finance education platform for startups and small businesses. Victoria founded The Startup Station in 2013 after she realized that while startup founders had a lot of passion and technical knowledge about what they were doing, they rarely had business acumen about how to bring their idea to market. Even more rarely they could analyze the financial implications of their decisions, let alone explain the business in financial terms to investors. The Startup Station focuses on strategic financial modeling of startups and small businesses. We are fractional CFOs who know how to build and use financial models, or plans, as business intelligence tools. These tools translate the founders’ vision into an executable measurable roadmap. By properly implementing this roadmap in the financial systems, we can respond faster and more accurately to market feedback. About Dave Bookbinder: Dave Bookbinder is the person that clients reach out to when they need to know what their most important assets are worth. He’s a corporate finance executive with a focus on business and intellectual property valuation. Known as a collaborative adviser, Dave has served thousands of client companies of all sizes and industries.  Dave is the author of two #1 best-selling books about the impact of human capital (PEOPLE!) on the valuation of a business enterprise called The NEW ROI: Return On Individuals & The NEW ROI: Going Behind The Numbers.  He’s on a mission to change the conversation about how the accounting world recognizes the value of people’s contributions to a business enterprise, and to quantify what every CEO on the planet claims: “Our people are this company’s most valuable asset.” 🔸 Grab Dave’s #1 Best-Selling Books: The New ROI: Return on Individuals  & The NEW ROI: Going Behind The Numbers 🔸 Connect with Dave on LinkedIn  🔸 Connect with Dave on FaceBook 🔸 Follow Dave on Twitter 🔸 Check out www.NEWROI.com for more. 💡  Want to share your insights with the business community? Message Dave to learn how you can be a guest on Behind The Numbers. https://linktr.ee/BehindTheNumbers 🔹 Check out more of Behind The Numbers on YouTube Please share this podcast with your friends and subscribe to keep up with the latest episodes. Drop a review and rate th

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Behind The Numbers – Uncovering What Truly Drives Business Success You’ve heard the saying, “You can’t manage what you can’t measure.” In business, everything is driven by numbers—performance, valuation, and strategy. But the real story? It happens Behind The Numbers. Hosted by Dave Bookbinder, a business valuation expert and best-selling author, Behind The Numbers goes beyond spreadsheets and financial statements to explore what truly matters in business. In each episode, Dave sits down with CEOs, entrepreneurs, and industry leaders to uncover the strategies, leadership insights, and hidden factors that impact business valuation, growth, and long-term success. Whether you’re a business owner, CEO, finance professional, or aspiring entrepreneur, Behind The Numbers will change the way you think about what makes a business truly valuable. Perfect for: CEOs and business owners looking to understand their company’s true worth Entrepreneurs and leaders seeking actionable strategies for growth Finance professionals interested in deep dives into business valuation and performance Anyone curious about the real drivers of business success About Dave Bookbinder: Dave has spent his career helping businesses understand their true value—beyond just the numbers. As a valuation expert, he works with companies of all sizes to assess their worth, intellectual property, and financial strategies. But his mission goes even deeper: to shift the conversation about how businesses value their most important asset—people. Dave is the author of three best-selling books: 📖 The NEW ROI: Return on Individuals – The definitive book on the impact of human capital in business. 📖 The NEW ROI: Going Behind The Numbers – A deeper dive into the unseen factors driving business success. 📖 A Valuation Toolbox for Business Owners and Their Advisors – A practical guide to understanding business valuation and preparing for a successful future. Join the Conversation: Past guests include industry leaders, bestselling authors, and top executives who share their expertise and insights on topics ranging from leadership and entrepreneurship to finance and human capital. Want to be a guest? Connect with us here: https://linktr.ee/BehindTheNumbers Have a topic you’d love to hear us cover? Send your suggestions our way! 🎧 If you find value in our content, subscribe, rate, and review to help others discover Behind The Numbers! 📌 New episodes drop every Tuesday —subscribe now so you never miss an episode! Learn more at https://www.NEWROI.com