Ep. 36 Celene Osiecka of [24]7.ai

AI has been here for a long time — longer before the ChatGPT boom. And now that we’ve all seen it, it’s not going anywhere.In this episode, we are joined by Celene Osiecka, Senior Director of Conversation Design and Conversational AI at [24]7.ai, as she shares how her team focuses on enhancing customer experience, reducing risk, and navigating the challenges of the tech industry through a systemic use of conversational AI.We also discuss: The delicate balance between data-driven approaches and the subjective, artistic aspects of conversation design.How AI is transforming quality assurance, helping companies streamline training and reduce costs.The roles and collaboration involved in designing effective AI-driven conversations.

Om Podcasten

Welcome to “Best Story Wins,” a podcast for marketing and branding professionals looking to unlock their growth potential. Hosted by Column Five—a B2B marketing agency that specializes in brand and content marketing for SaaS companies—each episode features insightful conversations with industry leaders who are winning customers’ hearts and minds by building world-class brands. Tune in to hear expert insights, hard-won lessons, and key strategies to take your own marketing efforts to the next level.