Ep. 5 Devin Zimmerman (VP of Brand at Greenlight)

By the time most people reach the age of 18, they’ve already had to make some huge financial decisions.But how many young adults come into these decisions armed with a robust financial education?Not enough says our latest guest, Devin Zimmerman. As VP of Brand at Greenlight, he’s helping to change that and joins the show today to share how.Join us as we discuss:How Greenlight is helping provide financial education for tweens and teensHow to understand branding trends for youthsHow brands can find their own unique differentiators and why they must experiment to survive

Om Podcasten

Welcome to “Best Story Wins,” a podcast for marketing and branding professionals looking to unlock their growth potential. Hosted by Column Five—a B2B marketing agency that specializes in brand and content marketing for SaaS companies—each episode features insightful conversations with industry leaders who are winning customers’ hearts and minds by building world-class brands. Tune in to hear expert insights, hard-won lessons, and key strategies to take your own marketing efforts to the next level.