Building a Business around Inclusivity with Erica Courdae

By the very nature of being in business, you will include some people and exclude others - the choice you get to make is whether you’ll do it from a place of intention and consciousness or not. In this episode, my guest Erica Courdae joins me to share how she made inclusivity an intentional and explicit value at her beauty salon and in her work as a DEI coach and consultant. We talk about what it actually looks like to build a business where inclusivity is top of mind including the strategies Erica uses to make sure clients feel welcome and safe. We also talk about why being inclusive is not about perfection, and about why taking an all or nothing approach isn’t the best way to build an inclusive business. Get the Time Freedom training + guide: www.ashleygartland.com/timefreedom   Check out the Do Less, Live More podcast feed: www.ashleygartland.com/dolesslivemore   Learn more about Ashley: https://www.ashleygartland.com/   Follow Ashley on Instagram: https://www.instagram.com/ashleygartland/   Learn more about Erica: https://www.ericacourdae.com/?utm_source=shownotes&utm_medium=betterthanbig&utm_campaign=interview   Follow Erica on Instagram: https://www.instagram.com/ericacourdae/ 

Om Podcasten

Ashley Gartland isn't your typical business coach. She cares more about creating time freedom for you than she does about helping you do more or hustle harder or scale faster. And on Better Than Big, she's bringing you transparent conversations with real small business owners who've figured out how to run simple, sustainable businesses that match their definition of success and free up their time for what's most important. In each conversation, Ashley and her guests explore the shifts they've made to their services, schedule, systems, team and personal habits so they can work less and live more. They talk about the decisions they’ve made, the things they’ve said no to and the choices and tradeoffs they’ve weighed to create a business that deeply serves their life and provides them with time for their families, health, personal development, hobbies and more. To learn more about the podcast, visit www.ashleygartland.com/podcast.