On Using Organic Content to Support Sustainable Growth with Bonnie Gillespie

There’s a lot of talk in the online space about using paid advertising to grow your audience and make sales but it isn’t the only way to increase your reach and revenue. In this episode, Bonnie Gillespie joins me to share why she leveraged an organic content strategy to grow her business and talk about how it helped her grow sustainably and with loads of joy. We talk about how to simplify your content strategy, why it’s safe and smart to lean into easy content creation and why there’s no reason to worry about putting “too much” free content out there. Learn more about Bonnie Gillespie: https://bonniegillespie.com Learn more about Ashley: https://www.ashleygartland.com/ Get free access to The Simplified Marketing Plan training + tool: https://www.ashleygartland.com/marketingwithoutoverwhelm

Om Podcasten

Ashley Gartland isn't your typical business coach. She cares more about creating time freedom for you than she does about helping you do more or hustle harder or scale faster. And on Better Than Big, she's bringing you transparent conversations with real small business owners who've figured out how to run simple, sustainable businesses that match their definition of success and free up their time for what's most important. In each conversation, Ashley and her guests explore the shifts they've made to their services, schedule, systems, team and personal habits so they can work less and live more. They talk about the decisions they’ve made, the things they’ve said no to and the choices and tradeoffs they’ve weighed to create a business that deeply serves their life and provides them with time for their families, health, personal development, hobbies and more. To learn more about the podcast, visit www.ashleygartland.com/podcast.