Strengthening Your Team Around a Solid Company Culture with Kat Araujo

We often talk about hiring a team by focusing on things like the roles we need to fill and the level of investment we’re comfortable with, which are important topics. But there’s another element to team building that’s equally important to talk about and that’s building a team around strong values and a solid company culture. My guest on the podcast today is Kat Araujo, and she joins me to talk about how she’s hired a diverse team and created an inclusive, open team environment at her branding agency, Afternoon Culture. We talk about why she decided to build her team from a values-driven place, about how her team culture empowers her team members to do their best work and about what it’s made possible for her as the creative director as well.  Learn more about the Better Than Big Intensive: http://ashleygartland.com/betterthanbigintensive    Learn more about Ashley: https://www.ashleygartland.com/   Follow Ashley on Instagram: https://www.instagram.com/ashleygartland/   Learn more about Kat: www.afternoonculture.com Follow Kat on Instagram: https://www.instagram.com/afternoon.culture/

Om Podcasten

Ashley Gartland isn't your typical business coach. She cares more about creating time freedom for you than she does about helping you do more or hustle harder or scale faster. And on Better Than Big, she's bringing you transparent conversations with real small business owners who've figured out how to run simple, sustainable businesses that match their definition of success and free up their time for what's most important. In each conversation, Ashley and her guests explore the shifts they've made to their services, schedule, systems, team and personal habits so they can work less and live more. They talk about the decisions they’ve made, the things they’ve said no to and the choices and tradeoffs they’ve weighed to create a business that deeply serves their life and provides them with time for their families, health, personal development, hobbies and more. To learn more about the podcast, visit www.ashleygartland.com/podcast.