How to Turn Your Passion Into a Creator Business ($1Million+) | 056

Today, I have a slightly different episode for you. I’m joining Tiago Forte on stage at his Second Brain Summit to discuss all things creator economy and audience monetization.I reveal my top strategies for starting out as a creator, how to grow the right audience, and how to monetize that audience.Tiago and I also take some of your questions from our audience, so there’s definitely something in this episode for everyone. I hope you find this episode valuable and inspiring.Timestamps:00:00 Introduction00:28 Building a Meaningful Audience03:23 The Power of a Niche Audience04:02 Insights from Successful Creators07:35 Monetizing Attention09:45 Challenges and Strategies for Creators12:33 How Celebrities Are Monetizing Attention19:16 The Business Of Being a Creator & Email Lists22:35 What IS A Creator?26:58 Overcoming Plateaus in Growth29:10 Balancing External and Internal Focus in Business31:34 Advice for Beginner Creators33:49 The 90-9-1 Rule: From Consumer to Creator41:45 Choosing the Right Platform for Your Content51:08 The Four C's Framework53:33 Conclusion and Final ThoughtsIf you enjoyed this episode, please like and subscribe, share it with your friends, and leave us a review. We read every single one.Learn more about The Nathan Barry Show: https://nathanbarry.com/show Follow Tiago:Website: https://fortelabs.com YouTube: https://www.youtube.com/@TiagoForte Twitter: https://x.com/fortelabs LinkedIn: https://www.linkedin.com/in/tiagoforte Instagram: https://www.instagram.com/fortelabsco Facebook: https://www.facebook.com/fortelabs Follow Nathan:Instagram: https://www.instagram.com/nathanbarry LinkedIn: https://www.linkedin.com/in/nathanbarry Twitter: https://x.com/nathanbarry Website: https://nathanbarry.com YouTube: https://www.youtube.com/@thenathanbarryshow Featured in this episode:Kit: https://kit.com Missouri Quilt Company: https://www.missouriquiltco.com Lex: https://lex.page Theory Of Constraints: https://fortelabs.com/blog/theory-of-constraints-101 Highlights:04:10 Creator Economy Has a Thriving Middle Class09:51 Turning Attention into Equity14:58 Creators as Entrepreneurs26:51 Breaking Growth Myths32:55 Nathan's 90-9-1 Rule for Sharing and Monetizing Knowledge43:32 Refining Ideas46:45 Finding Your Niche

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As the CEO of Kit, Nathan Barry has a front row seat to what’s working in the most successful creator businesses. On The Nathan Barry Show, he interviews top creators and dives into the inner workings of their businesses in his live coaching sessions. You get unique insight into how creator businesses work and what you can do to increase results in your own business. One of the things Nathan is passionate about is helping you create leverage. Creator Flywheels let you create many copies of yourself so you don’t get bogged down with the little things in your business. Flywheels will help you reach a place where you can focus on revenue instead of busywork. Tune in weekly for new episodes with ideas and tips for growing your business. You’ll hear discussions around building an audience, earning a living as a creator, and Nathan’s insights on scaling a software company to $100M. Learn how to get more results with less effort and: Grow faster over time. Work less hard over time. Make more money over time.