How Your Business Can Make $1,000,000 From Partnerships (in 60 Days) | 064

Today I'm joined by Laura Sprinkle, she's the founder & CEO of Rootabl and an expert in affiliate marketing and large-scale online course launches.We dive into how high-profile online entrepreneurs execute multi-million-dollar launches, the role of affiliates in driving sales, and practical strategies for creators looking to scale their business using partnerships.Laura shares insights from her own experience, explaining how strategic relationships, contest-driven engagement, and structured affiliate programs can outperform paid advertising. The episode is packed with actionable advice on launching, scaling, and maintaining energy throughout the process.Timestamps:00:00 – Introduction01:12 - What is a Launch Manager?02:32 - The Launch Window Strategy03:38 - Behind-the-Scenes of Big Launches05:24 - Why You Should Use Affiliates09:18 - Turning a Failing Launch Around11:17 - Best Affiliate Prizes & Incentives15:14 - Helping Affiliates Sell More17:02 - How to Plan an Affiliate Launch22:30 - Beginner vs. Advanced Affiliate Programs24:13 - Commission Structures & Trends27:04 - The Profitable Partnerships Flywheel Explained29:02 - Why Appreciating Affiliates Matters32:29 – How to Activate Your Affiliates39:08 - The Relationship Rings Model46:14 - How to Reach Out to Potential Affiliates50:10 - Networking & Events for Affiliate Growth53:30 – Closing thoughtsIf you enjoyed this episode, please like and subscribe, share it with your friends, and leave us a review. We read every single one.Learn more about The Nathan Barry Show: https://nathanbarry.com/show  Follow Nathan:Instagram: https://www.instagram.com/nathanbarry  LinkedIn: https://www.linkedin.com/in/nathanbarry  X: https://twitter.com/nathanbarry YouTube: https://www.youtube.com/@thenathanbarryshow  Website: https://nathanbarry.com  Follow Laura:Website - https://laurasprinkle.com Rootabl - https://rootabl.com/special-offerInstagram - https://www.instagram.com/imlaurasprinkle Linked-In - https://www.linkedin.com/in/imlaurasprinkle Featured in this episode:Marie Forleo's B-School (Course)- https://www.marieforleo.com/bschool Rock Your Affiliate Program - https://laurasprinkle.com/lets-rock-together Amy Porterfield - https://www.amyporterfield.com Selena Soo - https://www.selenasoo.com Rootabl (10% discount) - https://rootabl.com Creator Flywheel's Course - https://creatorflywheels.com Kate Northrup - https://katenorthrup.com Chris Brogan - https://chrisbrogan.com Highlights07:33 – Overcoming Fear When Launching with Affiliates16:20 – Why Leading Indicators Matter34:31 – Bigger Audiences Don’t Always Mean Better Affiliates36:45 – The Difference Between Perceived Value and Monetary Value48:20 – Why Personal Outreach is Important50:17 – How In-Person Events Help Build Relationships

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As the CEO of Kit, Nathan Barry has a front row seat to what’s working in the most successful creator businesses. On The Nathan Barry Show, he interviews top creators and dives into the inner workings of their businesses in his live coaching sessions. You get unique insight into how creator businesses work and what you can do to increase results in your own business. One of the things Nathan is passionate about is helping you create leverage. Creator Flywheels let you create many copies of yourself so you don’t get bogged down with the little things in your business. Flywheels will help you reach a place where you can focus on revenue instead of busywork. Tune in weekly for new episodes with ideas and tips for growing your business. You’ll hear discussions around building an audience, earning a living as a creator, and Nathan’s insights on scaling a software company to $100M. Learn how to get more results with less effort and: Grow faster over time. Work less hard over time. Make more money over time.