Can Influencers Reach Their Fans Beyond Social Media Platforms?
Companies such as EscapeX, Whalerock Industries and Beachfront have standalone apps that help big influencers generate more money from their most devoted fans. What are the opportunities here? I talked with the CEOs of EscapeX and Beachfront, and CreatorIQ COO Tim Sovay about the possibilities and challenges in helping influencers move beyond their dependence on social-media platforms when connecting with their super fans. Give it a listen.