How I came up with the idea for Myprotein®

This question gets asked often and I wanted to start to dive into what the initial ‘eureka!’ moment was that led to Myprotein®. Whilst I’m documenting this story in full currently through writing my first book (due Spring ‘21), I wanted to touch on it here as I think there are a few key lessons for any budding entrepreneur out there that still stand true today. If you’re interested in submitting a question for me to answer in a future episode, please fill out the form at OliverCookson.com or tweet me @OliverCookson.

Om Podcasten

Oliver Cookson is the founder of the world’s number one sports nutrition brand Myprotein®. Starting out in a lock-up garage and an overdraft of just £500, Oliver bootstrapped Myprotein, selling it seven years later to The Hut Group as part of a total exit of around £350,000,000 in a cash and shares deal that saw him become a key shareholder and NED at The Hut Group. In each episode of 'Bootstrap Your Life', Oliver answers business questions sent in from listeners, covering the tools and habits required for entrepreneurship. Touching on business acumen, self-esteem, perseverance, and the life lessons learned along the way, this 5* rated podcast is a must-listen for anyone wanting to lead from the front. Read more at www.olivercookson.com