#276 What Did I Learn From Steve Jobs About Marketing
I do not use Apple products myself on principle. But I learned a lot from Steve Jobs in terms of how to market the product. Well, the very first thing I learned was how to position products at a premium level. You see, Apple is making really great products, but at the same time, they charge an arm and a leg for a phone, and they have a massive, massive profit margin than that. And you can see why Apple has become one of the most profitable and most valuable companies in a very short period of...