Political spin - are YOU getting tricked? With Paul Richards

It’s election time in the UK, and so today’s episode of Bosses for Breakfast features the Spin Doctor, Paul Richards, to talk about how the scene is set, the current trends and what to look out for during the campaign. Paul has more than 25 years of experience supporting the messages of politicians. He’s the editor of Tony Blair: In His Own Words and he’s been the advisor to several Cabinet ministers. Paul explains the day-to-day combat that occurs between political parties and how they use both social media and mainstream media to influence who citizens will vote for.Subscribe, rate, and review wherever you listen to podcasts!Links:Read Paul Richard’s books, Tony Blair: In His Own Words  and How to Be a Spin Doctor Check out the Bosses for Breakfast  website for more information about the podcast and host, Jessie Frahm: www.bossesforbreakfast.com Follow Bosses for Breakfast on Twitter: @Boss_breakfast

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Bosses for Breakfast is a marketers podcast where we speak to specialists and visionaries across industries, when we go on real life journeys to explore the landscape of advertising and marketing. By listening to us you will have a constant finger on the pulse and get in the knowhow of what’s moving and what’s moved on. The digital landscape is ever changing, follow what’s relevant right here and get inspiration for your own advertising journey.