The Ministry of Common Sense with Martin Lindstrom

Martin Lindstrom is the founder and chairman of Lindstrom Company, the world’s leading brand and culture transformation group. He has been named one of the “World’s 100 Most Influential People” by Time magazine, and for three years running, Thinkers50 has selected Martin to be among the world’s top 50 business thinkers. He is also a high-profile speaker and author of seven New York Times best-selling books. In this episode, Martin explains why empathy levels are at an all-time low (thanks in part to Twitter character limits and even botox), as well as how common sense is disappearing along with it. Listen in to learn how we are increasingly falling victim to technology instead of using common sense and how the pandemic has changed the way we think about—and do—business. You can find show notes and more information by clicking here: https://bit.ly/3ilyACH

Om Podcasten

Roger Dooley is the author of Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing, and has been studying the effects of psychology, behavior research, and neuroscience on persuasion and marketing in business, leadership and everyday life. In every episode, Roger shares brain-oriented tactics, along with the expertise of his guests, to increase persuasion with concrete, research-based neuromarketing advice. Guests include best-selling authors and thought leaders like Robert Cialdini, Dan Pink, Guy Kawasaki, Jonah Berger, Chris Brogan, Maria Konnikova, and many more. Learn more and join the conversation at RogerDooley.com