Exploring IP Internationally via Puerto Rico's Legal Landscape

In this episode, Paola Zaragoza Cardenales, a dual qualified New York and Puerto Rico attorney discusses the similarities and differences between intellectual property laws in Puerto Rico and the UK. We discuss:  Intellectual Property Issues Faced By Farmers Importance Of Integrating IP Into Business Plans Legal Checks to clear names Collaborating with Branding Agencies On Trademark matters Misconception around IP LinkedIn: Paola Gabriela Zaragoza Cardenales Facebook: Paola G Zaragoza Cardenales Website: Zaragoza Cardenales Instagram: zaragoza_cardenales Valuable Resources:⁠⁠⁠⁠⁠ Brand Tuned Newsletter⁠⁠⁠ ⁠⁠⁠⁠ Brand Tuned Training Courses

Om Podcasten

The Brand Tuned podcast explores the 'what and why of branding'. It's for founders, marketers, graphic designers, business advisers and lawyers in search of ideas to increase success. This often comes through better positioning, and understanding what customers want and need. Focusing on distinctiveness is about attending to intellectual property appropriately. Brand Tuned is hosted by Shireen Smith, author, marketer, IP lawyer, and business owner.