19 | Gaming Special with Techland's Sheri Kryeziu
Welcome to this edition of Brand Wars - a gaming special! This weeks guest is the Sheri Kryeziu. Sheri has recently moved from London to Warsaw in Poland to become the Influencer Marketing Lead for Techland - a video game developer and publisher - most well known for Dead Island and Dying Light We chat to Sheri about how he is approaching the upcoming release of Dying Light 2, why do gamers have the most engaged following, are brands over-investing in esports, is Riot Games the best brand in the World but first Sheri and myself go all Michael Portillo on the travel spots of Warsaw. Thanks for listening and hope you enjoy!