Episode 9: Why You Need to be List Building

Flying solo on this episode, Fiona explores the importance of building, and nurturing, a mailing list, in the run up to launch, but also at any stage of your business journey.  You need to nurture a warm audience to sell to and support you. In this episode Fiona talks through: Why list building is so important for every business. How you can get started with building your list from creating a lead magnet to sharing your sign up form. Why nurturing and delivering consistent value to your mailing list is a key to longevity of your audience relationships beyond social media.

Om Podcasten

Brave and Brilliant is a podcast for women building businesses from Fiona Minett, founder of Boss Your PR and Laura Ludlow, founder of DiscovHer. We have over two decades worth of experience in running and working with small businesses and have joined forces to offer up our own experience as well as that of the experts in our business network. We will be covering all aspects of business; whether you are an aspiring business owner, running a start up or fully in the trenches of business already. Our aim is to inspire you and to support you on the never ending rollercoaster that is building a business.