The importance of being specific.

Brad Farris: When you're aiming at the center of the target, how often do you hit the center of the target? Jill Salzman: Every single time. Brad Farris: You do? That's amazing. Jill Salzman: Sure, yeah. Brad Farris: I think you lie. Welcome to Breaking Down Your Business, episode 349. Jill Salzman: Good [inaudible 00:00:14]. Brad Farris: You can find the show notes from this episode at Jill Salzman: You'd think I've done this before. Brad Farris: ... slash three, four, nine. Jill Salzman: 349 episodes. Can't ever get used to that. Brad Farris: I just want to point something out to you, Jill, that might not have occurred to you. Jill Salzman: Probably hasn't. Brad Farris: No one else gets scared, because they pushed play. They know what's coming.

Om Podcasten

Brad Farris & Jill Salzman tackle the most complex small business questions of our day. "Why can't I hire competent employees?" "How do I make more money without driving myself nuts?" "How do I take over the world?" They’ll get to the bottom of these mysteries with help from entrepreneurial geniuses, product pushers, brilliant branders and a ragtag team of moguls intent on magnifying profit. The soothsayers of success have arrived, and you don’t want to miss the priceless insights of these prophets of profit. All wrapped up in 60 mins of 41% mediocre business advice and 54% tomfoolery. It's the ultimate business owner podcast, and self-proclaimed the most entertaining business podcast in the world.