224: Launching an Unaligned Offer: 8 Lessons Learned from Closing My Membership After Only a Few Months

In the previous episode, I shared the mistakes I made during the creation and launch of my membership (and explained why I eventually chose to shut it down!). While I briefly touched on it before, I wanted to go deeper in this episode to explain why I don’t regret the experience AT ALL. In today's podcast, I’m sharing the eight lessons I learned throughout the whole experience and how it’s impacted the way I’m operating my business now. These lessons aren't limited to those already t...

Om Podcasten

Welcome to The Breakthrough Brand Podcast — your go-to for relatable, raw, and tactical business training designed to help you hit those big goals! I’m Elizabeth McCravy, a website designer and business educator for female entrepreneurs. I’ve built a multiple six-figure web design business in my 20s, and I’m passionate about sharing what I’ve learned so you can do it too. No secrets, just real talk and proven strategies for building a thriving business.I’m a Christian business owner, mama to two boys (with baby #3 on the way!), and married to my high school sweetheart. I sell Showit website templates at elizabethmccravy.com and teach fellow designers how to build booked-out businesses through my course, Booked Out Designer. I also teach business owners how to start and scale a podcast in my program, Podcast Success Blueprint. On this podcast, you’ll find solo episodes packed with actionable, easy-to-follow advice and inspiring expert interviews. We’ll dive into everything from online marketing, branding, podcasting, and business strategy, to faith, motherhood, productivity, and scaling your business. Let’s create a business that not only looks amazing from the outside but feels amazing on the inside too. It’s time to build your breakthrough brand!