3: Market Testing a Brand Changes Everything w/ Mindright's Chris "Bernie" Bernard
Rob and Bernie knew exactly how to market Mindright’s mood enhancing, feel good blend of nootropic superfood ingredients. Then the test market told them they were absolutely, unquestionably wrong. This is about the importance of validating our assumptions, rather than assuming we’re right, and being willing to evolve our instincts to create something even more profound. Learn more about this episode.
Om Podcasten
Build With Rob is a show about building amazing companies while building an amazing life. Whether you’re a seasoned or aspiring entrepreneur, climbing the corporate ladder, or seeking to live an optimized, balanced life, Rob Dyrdek’s advice will help propel you toward your goals.
Rob Dyrdek builds & invests in startups, takes them to multi-million dollar exits, and shares lessons along the way. His one-of-a-kind venture creation studio, Dyrdek Machine, is a company that builds companies by systematically fusing art, science and magic to manufacture amazing through a process called The Machine Method.
In each episode, Rob provides mentorship to entrepreneurs looking to grow their companies and achieve the best version of themselves. With each guest laying out their visions for life and business and following up with questions for each, Rob gives actionable advice in his two greatest areas of mastery: building businesses and deep life optimization.
On occasion, Rob sits down with his portfolio partners to discuss how the company was created, how the partnership took shape, and share valuable lessons they have learned along the way.
It’s all about being the best version of yourself, doing the things that give you energy every day, minimizing those that take energy from you, and creating harmony to live an extraordinary life. Rob is here to help you achieve that dream.
Listen to Build With Rob on Apple, Spotify, and most podcast platforms.
To be a guest on the show and talk to Rob about your life and business visions, go to dyrdekmachine.com/guest and submit a video.