Surprising Lessons from Coaching

Why do your business development initiatives fail? Why do you feel burned out from these efforts? Why is branding a lot like starting a workout plan? What's the common link between a day at the spa and selling? These are some of the questions we examine on this episode. We go over the key lessons we have learned from a year of coaching lawyers and accountants from across the world to get better at business development. The surprising lesson: teaching and working through strategies and tactics alone just doesn't work. Something else has to come way before that. Are you missing this yourself? Plus, we talk about bringing our coaching to more of you at your own convenience on-demand with our on-demand Build Your Book Academy! You can learn more about it at BuildYourBook.org/academy. Help Us Out! Help us reach new listeners by leaving us a rating and review on Apple Podcasts!  It takes less than 30 seconds, and really helps our show grow, which allows us to bring on even better guests for you all! Thank you – we  really appreciate it! Resources: Join the next cohort of our Build Your Book Academy. Get the LinkedIn for Lawyers Course. If you have any comments or would to join as a guest on our podcast, send us an email at podcast@buildyourbook.org. ----- Links to Listen to this Podcast: Anchor Spotify Apple Podcasts Google Podcasts Amazon Music Pocket Cast Breaker

Om Podcasten

The Authentic Legal Professional is a podcast exploring authenticity in the legal profession. Hosted by Aaron Baer, Season 1 features candid conversations with 8 legal professionals sharing their experiences as neurodivergent individuals or family members of neurodivergent individuals. These stories highlight unique journeys, challenges, and strategies for success in a field that often struggles to accommodate diverse ways of thinking. Follow Aaron Baer on LinkedIn and visit authenticlegalprofessional.com to learn more. Tune in, and let’s build a profession where everyone belongs.