Think Like A Marketer

Networking can sometimes feel like sales. In this episode, Kelly challenges you to ditch the selling mode for some marketing savvy and approach networking like a strategic marketer instead.  By following Kelly's tips advice on thinking carefully about your networking goals, researching and analyzing your audience (aka, your target network), and understanding their needs well before you reach out, you'll be far more successful in your networking efforts and avoid key mistakes your sales-y peers are likely making.

Om Podcasten

Do you cringe when you hear the word “networking” even though you know you need to do it? If you think networking is just schmoozing at cocktail parties and other cringe-worthy social interactions, then fear no more! Kelly Hoey, author of Build Your Dream Network, is here to reframe the essential skill of networking for the social media age. Each week Kelly addresses the frustrations and challenges of networking, answers your pressing questions about how to network “the right way”, and shares creative strategies for building meaningful connections, whatever your career or business goals.