Contrast Is Queen: The Overlooked Secret to Higher Sales, Scroll-Stopping Brands, and Killer Conversions

Send us a text In this solo episode, I’m diving into something I’m wildly passionate about—contrast. Whether it’s your website, your Insta tiles, your packaging, or your trade show banners… if your brand blends in, it’s losing money. Full stop. I see this all the time inside my programs and with 1:1 clients—gorgeous products or stunning stores that just don’t pop. And honestly? That can be fixed. Today I’m breaking down exactly where and how to use contrast to capture attention, guide your cu...

Om Podcasten

thelotco business podcast is dedicated to helping businesses in the fashion, retail and design industries not just survive but also thrive!! It’s a show that brings you tips, tricks and strategies to help you as an entrepreneur start, manage, and grow your creative business.  If you are a small business and feeling stuck on what to do next or how to actually kick start your idea, then tune in for some straightforward, practical business advice as well as interviews with inspiring females in the fashion, beauty and homewares space who will share not just what they do, but also how.  We cover marketing, finance, motivation, mindset and so much more. Walk away inspired to know how to start your own business or take these tips to help you grow and love the business you have now.  For coaching, courses and business advice with me check out  link text or come say hi in the DMs on my socials  @thelotco I can’t wait to help you guide you on your small business journey!!!