35. Content strategy for employers, LinkedIn, & fostering creativity at work with content strategist Gary Andrews
Gary Andrews is a Content Director at Mercer Bell, where he looks after everything from content strategy to content creation for major brands such as Toyota, Purina and Pernod Ricard. Gary originally trained as a journalist and since then has worked across the communications disciples, taking in PR, marketing, online content and social media. He’s worked for the BBC and ITV in the UK, where he helped develop the broadcaster’s first social media unit.
In this episode Gary shares his perspective on:
- How his career in content creation has evolved with digital transformation
- What's next for digital marketing in the future of work
- Content tips for raising your profile on LinkedIn
- How to engage your employees more effectively through digital media
- Fostering creativity in the workplace
Connect with Gary Andrews online:
- Twitter - https://twitter.com/garyandrews
- LinkedIn - https://www.linkedin.com/in/garyllewellynandrews/
☆ Grab my Content Mind Map HERE ☆