77. How to find your career brand voice - feat. Trevor Young

In this episode, Trevor Young shares how you can build visibility, influence and trust in the career marketplace. Trevor Young is a seasoned public relations and communications strategist based in Melbourne, Australia.  A former journalist with a long track record in traditional PR, Trevor is a sought after marketing speaker and helps brands gain a competitive edge in the marketplace through the use of digital storytelling and content-led communications. Trevor was named by Sydney Morning Herald as one of eight "heroes of Australian content marketing" and Smart Company listed him as one of 20 of Australia's "Top Business Thinkers for 2018". Topics covered: Parallels between career branding and marketing How to find your brand voice Tips for creating career branding content on LinkedIn & signature topics for speaking Crafting titles for episodes/articles/emails that people will be curious to listen or read. Connect with Trevor Personal website  - https://www.trevoryoung.me/ Book website - http://www.contentmarketingforpr.com LinkedIn - http://www.linkedin.com/in/trevoryoung For more talent stack resources visit https://www.yishanchan.co/links

Om Podcasten

I started my career feeling like I needed to fit in, and now I shape my own career opportunities. Together with my guests, we share how we challenge the status quo in how we learn, connect with an aligned tribe who gets us, and shape our own jobs - and in many cases these are jobs that didn’t exist before. Get ready to be inspired to explore creative ways to learn, future-proof your talent stack and forge your own path in the future work in a way that brings out your zone of genius. Hosted by Yishan Chan.