#12 The Startup Storytelling Playbook - (Obvious Ventures) Gabe Kleinman | Slush 2022

Everyone knows your story matters to you, but is it a compelling one that can break through the clutter? No matter how big the need is, how great your tech is, or how talented your team is, you will need to craft your own story. Joining us to fight for relevance and attention through startup storytelling is Gabe Kleinman, who works on Founder Solutions & Marketing at the purpose-focused VC fund Obvious Ventures.After the keynote, you’ll walk out with a practical playbook on Startup Storytelling that covers questions related to purpose, journey, and truth, as well as target and message.

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