Building A Handmade Brand with Sharkie & Bear Founder Jennifer Guertin

This show is bought to you by the Ultimate Podcast Group http://bit.ly/ultimatepodcastgroup Hosted by multiple iTunes Top 10 podcaster James Burtt https://www.instagram.com/jamesburttofficial/, Building The Brand is in-depth conversations with the entrepreneurs, founders, marketing and brand experts, PR specialists, CEO’s and CMO’s who have built some of the countries most successful companies and brands. On today’s show James chats to Jenny Guertin - the owner of Sharkie & Bear which is a  fresh and exciting handmade jewellery brand. In May 2020 during lockdown Jenny discovered a passion for creating and making earrings and on the back of this, decided to set up a handmade jewellery business, "Sharkie & Bear". She uses lightweight materials, created lots of beautiful bright colours and prints which bring joy and happiness to the wearer and she’s gone on to have sold over 5000 units in year 1. Sharkie & Bear is named after my two children, Charlotte who is 6 and Hugo who is 2, who I work around from home, so this really is a story of a family-focused entrepreneur who has built a business that works around her lifestyle. In this episode you will hear: * What direct sales taught Jennifer * How to build resilience * The importance of starting a community * Why Jenny cerated a bespoke VIP offering for those who have become flag waving fans * How it is essential to make customers feel like part of their journey * The lessons of a massively successful year 1 * The next steps of scaling up * How to grow a handmade brand Connect with Jenny and the amazing things she is doing with Sharkie & Bear via https://www.facebook.com/sharkieandbear ——————————————— Connect with James https://www.instagram.com/jamesburttofficial/ Read the latest blog https://medium.com/@ultimatepodcastgroup Join the Ultimate Podcast Community https://www.facebook.com/ultimatepodcasttraining/ Check out the Ultimate Podcast Agency https://www.ultimatepodcastgroup.com/ Check out Ultimate Podcast Training https://www.ultimatepodcast.training/

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Hosted by multiple iTunes Top 10 podcaster James Burtt, Building The Brand is in-depth conversations with the entrepreneurs, founders, marketing and brand experts, PR specialists, CEO’s and CMO’s who have built some of the world's most successful companies and brands. The mission of the show is create a sense of inspiration and aspiration for our community of likeminded go-getters who are the influencers, innovators, creators, makers, builders, crafters and doers who form the next big wave of entrepreneurial success.