42: Autodesk CRO Steve Blum - visualizing victory is key to cloud transformation success
Steve Blum (CRO at Autodesk) joined Scott Britton and I on the Business Is Human podcast. Here are some key takeaways from the conversation: Having a clear vision of the desired end result allows you to sell the mission to the people around you. People buy-in when they understand the why. You will never have perfect data when you are doing something new/disruptive. Top professional athletes spend the majority of their time practicing and honing their craft. There isn’t enough practice in high-tech sales. Leaders must focus on creating moments of impact (shared experiences that will always be remembered).