Revisited! Its time someone talked about websites and Landing pages

Today Paul talks about the difference between websites and landing pages. Paul talks through the key differences between the two, how you can build both and some key tips! By the end of this podcast you’ll be clear on what they both are and how you can maximise them in your business!   KEY TAKEAWAYS It has become clear to Paul recently that there are many business leaders who aren’t clear on the differences between a landing page and a website. Going back 7-10 years people were building very large websites with anything and everything on them. Nowadays they are much more trimmed down and very user friendly. A website is to provide a generalised view of your business. Landing pages are used for a specific marketing campaigns. You don’t want anyone to go anywhere else from a landing page.     BEST MOMENTS   “There’s no right or wrong marketing, there’s testing to find the right way that works for you”     VALUABLE RESOURCES BulletProof Business Podcast   ABOUT THE HOST Paul Abercrombie Entrepreneur, Speaker, and Founder of Multiple Businesses. Paul is on a mission to help business owners and Entrepreneurs achieve success. "In 2008 I left my full-time job to follow my dream of owning my own business and building a better life for me and my family. Since then I have started 12 businesses, generated millions in sales revenue and employed hundreds of people. I have also had some epic failures, made many mistakes and it’s my mission to ensure other can learn from my experience, avoid the mistakes I have made and achieve success in both life and business!”   CONTACT DETAILS Paul Abercrombie LinkedIn                   See omnystudio.com/listener for privacy information.

Om Podcasten

Bulletproof Business is the show brought to you by serial entrepreneur and business scaling expert Paul Abercrombie to help you understand and overcome your biggest challenges in business. From his experience in growing multiple businesses Paul shares his 8 Figure insights, lessons and methodology to help those building businesses and brands to put the right systems and processes in place in order to scale successfully, without the growing pains. This show is a mixture of expert lessons from Paul himself revolving around the principles and practises that he puts around his own businesses plus guest interviews with other small business owners who come to him for business growth consultancy and revenue generating brand building advice.