#336 Why Content FAILS Without A Point of View

► Why B2B content needs a point of view (POV)! ✔ Yaagneshwaran Ganesh is Founder & Content Strategist at SaaS Sprints | Content Marketer at Avoma. 🎧 Have a listen to Yaagneshwaran & Sam as they discuss their experiences & give you incredibly valuable tips, tools and insights that you can utilise, to skyrocket your own sales & biz! - In this episode we cover: 👉 What makes a great POV 👉 What is product led content? 👉 How to build content pillars 👉 A step-by-step for crafting solid POV content for your B2B co YAAGNESHWARAN GANESH ★ LinkedIn: https://www.linkedin.com/in/yaagneshwarang/ ★ Web: https://www.saas-sprints.com ⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹⇹ ✔ Never miss an episode + get free marketing tips + guides + bonus resources to your inbox every Monday: http://businessgrowth.email ====================== 👉 Apply to work with Sam for your website / SEO / B2B marketing consulting: http://samdunning.org ======================

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Break free from sh*t b2b marketing. Join 1000s of legends tuning in weekly. (previously Business Growth Show). No background stories, BS or fluff. Tactical interviews with marketing leaders & practitioners. And solo episodes with specific marketing & website tips you can use today. Voted a Top 10 B2B Marketing Podcast by Cognism, Fame, Goldcast, B2B Marketing World and more. Try the daily newsletter and apply to work with Sam: https://www.breakingb2b.com/ Topics covered: B2B marketing, demand generation, inbound marketing, web design, SEO, digital marketing, revenue operations, outbound sales, B2B growth, go to market strategy (GTM)