212: Scale Tales | Ep. 212: Ripple Effect – Liz Bloomfield Explains the Power of Storytelling to Maximize Social Impact

“Smoke from indoor cooking fires is the leading cause of death for women and children under age 5 in the developing world.” This episode’s scale tale takes us to Guatemala where a local organization resolves to prevent this tragedy. How? That’s where Ripple Effect Images comes into play. By leveraging their ecosystem of filmmakers, editors, photographers, donors, and fundraisers, they were able to show and tell a local Guatemalan community’s stories about unsafe indoor cooking to scale the solution and its social impact. This resulted in their partner, StoveTeam International, distributing over 8,000 stoves in a short period. As the Executive Director of Ripple Effect Images, Liz Bloomfield recounts the business infrastructure put in place to support this level of scale and explains how storytelling serves as a catalyst for saving lives. She also reveals how her former careers in the British Army and corporate sector prepared her for the work she’s doing now as she continues focusing on “making the world a better place” through humanitarian projects. Listen now and gain a better understanding of the people, processes, and tools required to tell an effective story to scale your organization’s operations.   📝 Liz’s Resources & Show Notes: https://www.eqbsystems.com/podcast/212-scale-tales-ripple-effect-liz-bloomfield-explains-the-power-of-storytelling-to-maximize-social-impact   ❓ Got questions? Send them to me on Twitter or LinkedIn. 🎧 Like What You Heard? Don’t Keep it to Yourself. Subscribe and Share! And don’t forget to leave a review! ⭐ ⭐ ⭐ ⭐ ⭐

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Growth is not a bad thing. But too much growth, too fast presents a set of challenges often overlooked when discussing small businesses. The emphasis tends to center on the marketing and promotion necessary to grow your business, and not on the operations and business infrastructure needed to scale your business in a sustainable manner. These back office operations can make or break your business. The Business Infrastructure show provides solutions and real life stories to owners and operators of fast growing small businesses seeking practical tips for dealing with growth spurts.